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| DISCOS LURRVE |
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| Discos was a brand in decline. We designed a Limited Edition Valentines pack that could relate to teenagers. A disco soul man character (Dr Lurrve) was devised, to speak to the consumer in their language. The client agreed to change the shape of the product to hearts. New flavours with exciting names were developed. The result was that Discos regained its market share +35%. |
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| WHAT WE DID |
| Packaging Development |
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| CLIENT |
| KP Foods UK |
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| OTHER PROJECTS |
Discos Bomb Pack
Discos Star Pack |
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